AI Image Generation for Complex Packaging

Daniel Setzermann • members
• 4 min read
AI Image Generation for Complex Packaging

If you've already tried OpenAIs most recent image model for product shots you've probably come across the frustrating issue that the output image is almost perfect, but still not usable.

  • Text gets mangled up
  • The design elements change ever so slightly
  • The proportions are not original anymore

For a premium brand all of these issues are a deal-breaker and will lead to those images not being used or the need for time-consuming retouches.

ChatGPT Image Generation

Let's look at how ChatGPT / OpenAI gets the job done.

The input image

I chose a product with fine details, intricate parts on the package to test the workflow.

Prompt (with input image):

A package of coffee beans rests on a weathered wooden kitchen table, surrounded by scattered whole coffee beans. Nearby, a steaming ceramic coffee mug sits atop a linen napkin, with soft rays of morning sunlight streaming through a window in the background. Subtle shadows and warm, golden light fill the cozy space. 1:1 aspect ratio

"good from far – but far from good"

  • The realism is pretty nice ... but
  • Any small text is messed up
  • Even the layout of the product is changed
  • The icons on the package are gone
  • Also I don't like the tint of the image … needs a couple of iterations.

You're totally left to chance if you get a lucky shot or if it doesn't work at all. Especially with intricate designs I have never had any luck.

Alternative Approach using different Models

Now look at this result using different models.

  • The aspect ratio / positioning of the package is untouched, completely original
  • The design is almost perfect – even the small icons are still there
  • only the smallest text can not be read if you zoom in.
  • This is not only a a background change, see that some of the beans are in front of the package.
  • The shadow respect the package and direction of light

How is it done? Step by Step instruction

Let me walk you through how this result can be achieved.

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